Founded in 2018 in Sioux Falls, SD, Blue Star Investments is one of the fastest-growing franchise groups of Anytime Fitness. With a focus on both acquisitions and the development of new locations, we’ve expanded to 45 clubs across 11 states, bringing health and fitness to communities nationwide.

Our passion lies in strengthening lives—not just for our members, but for our employees too. We’re dedicated to teaching, supporting, and cheering on everyone we serve throughout their journey.

At Blue Star, we live by four core values that guide everything we do:

• Be humble, hungry, and smart

• Relentlessly execute the fundamentals

• Grow and develop future leaders

• Be a “day maker”

Together, these principles fuel our commitment to creating welcoming, results-driven fitness environments where everyone can thrive.